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81 Zaelab
82 Case study: Alpro
83 Case study: Bang & Olufsen
84 case study: BASF
85 Case Study:Crate & Barrel
86 Case Study: Harrods
87 Case Study: Volkswagen
88 Case Study: Regal Cinemas
89 Case Study: Harry Rosen
90 Case Study: Icelandair Group
91 Case Study: PLLAY
92 Case Study: Puma
93 Case Study: NurseGrid

_ Scaleflex

CEO Emil Novakov

Category Certified Vendor

HQ Lyon, France

Employees 77

URL scaleflex.com

Pioneering MACH-driven content operations

LIn an age where content is king, the infrastructure and processes that are required to create content across an organization have become a source of competitive advantage. The ‘how’ of content operations (or ‘ContentOps’) has become just as important as the ‘what’ of content creation.

Businesses have become used to the idea that a specific piece of content can yield massive business impact – often seen in demands to create a video that will ‘go viral.’ However, improvements to the uploading, storage, organization, optimization, and publishing of content and media assets, for both websites and mobile applications, are just as critical for E-commerce businesses.


Scaleflex enables this Digital Asset Management and Web Performance Optimization for more than 1,300 customers.

Driven by a goal to simplify the management of content operations and deliver seamless digital experiences, Scaleflex strives to make the web faster by providing scalable, dependable, and affordable cloud services that deliver world-class content operations.

As a headless solution, Scaleflex is a passionate advocate of composable technologies to streamline content operations.

Scaleflex helps tech and business users access modern digital asset management APIs to build custom front-end systems that excite end-users and customers while retaining the benefits of the most efficient content operations.

It saves development time, enhances UX, and improves SEO through automatically transformed and accelerated images and videos.

This drive to embrace agility has led Scaleflex to develop strong partnerships with a range of technology providers within the Alliance.

This is exemplified in a recent implementation of a single media ‘source of truth’ for a fashion marketplace customer. Using out-of-the-box widgets and APIs, the Scaleflex Digital Asset Manager is made accessible from Akeneo’s PIM, as well as an e-shop and a branded content hub.

This enables all teams to quickly retrieve the latest, up-to-date assets, highlighting Scaleflex’s strength in providing quick, at-scale solutions to meet recurring challenges and improve content operations in their daily back-office use.

Scaleflex is now innovating at speed to simplify content-to-market processes. With monthly feature releases, Scaleflex continually challenges and improves the use of new technologies and the latest innovations.

Scaleflex’s next wave of disruption will focus on sustainable business practices, empowering businesses to reduce their digital carbon footprint and rationalize the type of technologies used and their impact on the environment.

For further detail on MACH at Scaleflex, please contact the team.


MACH Alliance partnerships

Contentstack, commercetools, Cloudinary, Amplience, Contentful, Algolia, Fluent Commerce, Dynamic Yield, Talon.One, BigCommerce, Bold Commerce, AWS, GraphCMS, VTEX, Constructor.io, Fabric, Google

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Classification: MACH Infrastructure Content operations