JOIN US FOR

THE event of the annual MACH calendar

Learn the Art & Science powering the future of business.

JOIN US FOR

THE event of the annual MACH calendar

Learn the Art & Science powering the future of business.

MACH matters because business is technology ... You have to harness the power of technology to make your business function. You can't ignore the change in technology, you can't ignore the innovations that are out there, because your competitors will be, other brands will be, and sca le-up startups will be. People will be stepping into your space and doing things in a more innovative way. So you have to care about technology, and you have to care about what technology can do for your business.

WHY ATTEND MACH TWO?

Join leading practitioners and C-suite from the world of commerce and beyond and embrace the Art & Science behind the future of business technology.  Composable architecture and MACH design principles are changing the way we do business. The speed, agility and scalability they offer are transformative for enterprise-size organizations - future-proofing their digital eco-systems whilst dramatically improving customers' experiences. But this infinite opportunity and reward require a new way of thinking. One where leadership must consider how best to orchestrate data of all types across every system in the business - and build a new collaborative culture that has technology, ambition and continuous improvement at its core. Where leadership & technology converge. Where Art & Science meet.

WHO SHOULD ATTEND?

First and foremost: end-user business leaders only. The MACH TWO conference has been designed to deliver most value:

FOR BUSINESS LEADERS

Discover how to harness the power of technology to turbocharge your business. Get to grips with the benefits to both your customer and your company, and how to ensure your team is best placed to engage, embrace, and adopt. All jargon free. For CEOs, CFOs, CMOs.

FOR DIGITAL & TECH LEADERS

A deep dive into the projects and technologies that are delivering value faster, plus some no holds barred debates on the buy/ build/ remain questions surrounding MACH versus the Monolithic platforms. For CIOs, CTOs, Chief Architects, Heads of Commerce, Digital, CX.

FOR PRACTITIONERS

Learn from your peers how to better architect, deliver and improve solutions in the new MACH ecosystem. Debate development autonomy, self-optimizing teams, best-in-breed architecture and (as always) the new governance environment. For Engineers, DevOps, Cloud Architects, Data Experts, Marketing Professionals.

“Amazing day at the MACH ONE Conference. Watch this space…. This is how revolutions start.”

Jo Graham, CIO, GHD (Boohoo at the time of posting)

Read more MACH ONE testimonials

AGENDA OUTLINE

MONDAY, JUNE 12TH

Time (CEST)
Session
6:00 pm - 8:00 pm
Welcome drinks @ Soho House, Amsterdam - in partnership with Wunderman Thompson

TUESDAY, JUNE 13TH

Time (CEST)
Session
8 am
Doors open
9:30 am
Official kick-off
5:20 pm
MACH Impact Awards
6:30 pm
Dinner & drinks reception
8:30 pm - late
After party @ W Hotel, Amsterdam - in partnership with Bloomreach

WEDNESDAY, JUNE 14TH

Time (CEST)
Session
8 am
Doors open
9:30 am
Keynotes begin
4 pm
Event close

REGISTRATION FORM

Important: MACH Alliance members please register via the members portal

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